Task 2: Good Design - ALLONGÉ GSB

At first thought, creating a poster for an already successful design seemed easy, as all of it's main features and functions were already highlighted in the description of the award winning design. However, as time progressed, it became quite clear that this task was actually a lot more difficult than I first thought. The task of heavily summarising the description in just a few sentences, whilst also reflecting on the visual design elements, it became quite clear that the challenge was not only to make the poster neat, and aesthetically pleasing, but also to consider the use of positive and negative space in order to enhance the visual appeal of the poster.

The idea of the rear view of the car coming out of the page was actually accidently, but I considered its positioning and I found it to be actually quite pleasing, so I stuck with it as I believed it gave direction to future decisions in the design of my poster. In saying that, the shadows of the interior picture was actually a result of the decision to make the car come 'out of the page', as the shadows seemed to give the poster a little more depth and third dimensional element to it.

The main challenges which I came across in this task was initially the issue of proportion and scaling when enlarging a photo from another source. Then the next challenge which I came to believe to be quite frustrating was the task of creating borders. It didn't seem to work for me after a good hour of playing around in photoshop so I decided the manual way was best, which was to draw four straight lines in order to make the border.

The last problem I seemed to have encountered in the final stages of my poster project was the hard copy. The print was warped and shifted along the page and so the print was not in aligned with the proper paper measurements, and hence the poster does not look anywhere near as pleasing as the online submission. I did not re-print the hardcopy poster as each print set me down $3.80 so I figured that the online submission would be the first source of visual assessment rather than the hardcopy.

All in all, I think that my final poster (minus the hard copy) looks aesthetically pleasing and almost resembles an advertisement in a magazine for the award winning Allonge GSB hearse.